Vodafone have announced the release of two ultra low cost handsets intended for developing countries across India and Africa. The aim is to give millions of people in emerging markets the opportunity to use mobile technology for the first time.
The handsets are Vodafone’s 150 and 250 models, both of which offer voice and SMS services as well as support for payment services. Both devices share most specification features, with the main differences between the two handhelds being the 250’s screen is both in colour and slightly larger as well as having an FM radio.
“The lives of people who use these phones – the Vodafone 150 and Vodafone 250 – will be changed and improved as they become part of the mobile society. I am proud of the work we have done and will continue to do in this critical area of customer empowerment.” said Patrick Chomet, Vodafone’s Group Director of Terminals.
The retail costs of the handsets have been significantly reduced as Vodafone and handset manufacturer TCL have focused their efforts on a custom-built feature and packaging design which has minimised manufacturing costs.
Consumers wishing to aid the efforts in developing countries should consider a mobile recycling service such as Mobile Phone Xchange. A cash incentive is offered for used mobile phones which are then re-housed to people living in emerging markets.
The Vodafone 150 and 250 will reportedly retail unsubsidised at below $15 and $20 USD respectively.